How do you define “real money”?

Everywhere you go these recession-laden days, retailers are talking about discounts on everything you buy. Coupon-clipping, penny-pinching and dollar-stretching is becoming an art form at every level of our society, turning some Americans away from rampart consumerism to thrifty recyclers.

Over 200 years ago, Ben Franklin said “A penny earned is a penny saved” but I’ve seen plenty of people walk by a penny on the ground, wave away a membership discount or forego sending in for a rebate.  To some, discounts do not feel like real money mostly because it is such a small amount.

In most circles, it is considered bad form to talk about how much money you make or how much you paid for something.  However, most people will drive out of their way to buy the cheapest fuel or to go to an out-of-the-way theatre to get free popcorn befuel-cardcause it is a discount that is tangible and “real.”

At Freight Capital, we are amazed that more people are not taking advantage of our fuel discount program which delivers an average of $.15 a gallon discount. For a single truck with a 500 gallon tank to fill up each week, that translates into $15,480 a year annual savings. Now, granted in some places, the discount is less than that, but in other places, it is TWICE that amount and if you’re lucky enough to drive in Oregon, it is THREE TIMES that amount. How “real” does it get?

Maybe it would feel more gratifying if we held the money in a rebate account and once a year presented a check for the entire discount, but we think that saving an average of $75 at each fill up is a pretty good deal all by itself.

Sign up today for the fuel card that saves you real money. Every Carrier is automatically approved and opens the door to being able to access funds, create express codes and transfer money to checking or savings accounts.  It’s more than a fuel card, better than a bank - - when you’re on the road.

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This entry was posted on Friday, October 9th, 2009 at 10:57 am and is filed under Published Editorials. You can follow any responses to this entry through the RSS 2.0 feed. Responses are currently closed, but you can trackback from your own site.

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